Active audience theory

The preffered reading of music video was that we wanted it to be entertaining and to make it look like a typical rock video this links to the mckail and karts theory which was identity, because our music video has tried to replicate rock bands and use similar techniques to try and make it as close to existing ones as possible. We achieved this because we used typical rock equipment such as drums set guitar amp and keyboard. the location of our rock video was in a shed which was the most similar location that we could come up with to try and represent a studio, however it is not the best as you can tell it is just a shed. To make the video more rock like we tried to make the performance, aggressive for example when Rhys played the drums we could see his aggression in parts, and the same with Nick when he was playing the guitar their is shots where he look like a real rocker. In the video you can see the aggression which is what we wanted to try and achieve and show to the audience.

The oppositional reading of our media text was shown in the location of the music video, because it did not meet the expectations of a typical rock video because it look like a shed which is what makes it an oppositional reading. The reason it did not fit was because it looked like a summer house and not like a studio which rock bands would typically use for this type of video, so as a result it did not look like a typical rock video. Other counter views that our media text had was the keyboard player which is not a typical rock instrument and did not quite work it is not a major disaster but did not look quite right. The fact that the keyboard player Tom was wearing gloves made it more noticeable.This did not meet the mise en sense that we were after. This did not meet our expectations because we wanted the band to look like a popper rock band and the gloves did not suit.

The negotiated reading of our media text is that the audience may not like the location used as it does not meet the expectations of a typical rock band that we were aiming for foe example Linkin park however there is aspects that make up for that for example the aggression shown especially from Darren in the chorus what ive done, and this was shown by all members which made up for because they looked like a real rock band. The speed of the editing also made it look more like a rock video because the speed of rock video is usually quite fast and we wanted to incorporate this into our video. So overall it has parts which are not typically rock such as the location which was the biggest problem however the actual performance was very rock which is what makes it a negotiated reading because there is a compromise between the location and the performance of the band.

Black Ops Soundtrack: Main Theme

I choose this song because it represents me in way because it shows that i like playing games especially call of duty as I find it amazing and can become addicted to it at times this song is the main theme on the newest edition black ops and when I hear the song it reminds me of memorable times when playing the game.



I have choose this song because it is one of the best songs on the game and you get to listen to it when I play Zombies and it helps me to concentrate when playing I also listen to the song other times as well because I find it calming to listen to even thought it seems hard and it bit heavy rock in places

Pirates of the Caribbean Theme Song

I have choose this song because it is one of my favourite film soundtracks as it seem to like a lot of songs with just a beat and it has so many amazing techniques used and it just seems to stand out for me especially the dun dun towards the beginning, this song seems to be anther song that helps me to just relax and think.

Better of alone Alice DJ

I have choose this song because it is one of my favourite songs to just chill out to it has a heavy beat and not to much lyrics and it helps me to relax and just think it is one of the songs that I will listen to when I stressed or annoyed and it usually makes me fell better. Anther track that helps me to relax is up and down because it helps me to escape from reality, it helps to clam me

Boom boom Vengaboys

it reminds me of when I was younger because I used to listen to it all the time and it made me feel good

Eiffel 65 - Blue (Da Ba Dee)

I have chosen this song because as youngster this was one of my favourite songs to listen to when I was at home chilling with my dad this song also reminds me of the time spent with my dad when I was younger. It is one of the songs that always put me in good mood and was the song I always wanted on. The beat through out the track is so good and puts me the mood and it reminds me when I have to have it as possible and the bass of it was amazing.

Waka Waka Shakira

I have chosen this song for two reasons one because it was the 2010 football world song which was hosted in South Africa, and as I love football and it has always been an important part of my life and have always followed it so this song represent me. The second reason is that it is all about Africa which is were I was brought up and also because some of my ancestors were from South Africa so it reminds me of my heritage, it also reminds me of my holidays that I had there when I was younger and it brings back good memories